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Food Freak Award: Gurgaon’s First Restaurant Awards
Gurgaon, February 08, 2014: Gurgaon, the center of financial and industrial growth in Haryana, has emerged as the city of dreamers and charmers who were always awed by the Manhattan lifestyle. Skyscrapers, SEZs, tall glass facade buildings, swanky layout are ...
Sevilla, The Claridges, Delhi: Ultimate destination for Romantic Foodie
[Rated:5.0/5] The evening of last Saturday saw Pawan and I walking down a dimly lit cobbled pathway towards what looked like bedouin tents in an oasis, lights twinkling, white canopies dotted over lush greenery, beckoning us to come discover its mysteries. ...
Smoke House Deli, New Delhi
[Rated: 3.5/5] With a fabulous experience at Smoke House BBQ, it was but natural to visit the newly launched Smoke House Deli at Khan Market. Smoke House Deli has been in DLF Promenade at Vasant Kunj since 2009 but it missed ...
Pondichery Cafe, The Sofitel Hotel, Mumbai – Best Brunch Buffet
[Rated: 4.5/5] The Sofitel is not just a latest entrant in the growing list of premier luxury hotels in Mumbai – it also claims to have carefully crafted four gourmet havens focusing on different themes. Their flagship restaurant, Pondichery Café is ...
Kashmiri Wazwan in Amritsar
[Rated: 3.5/5] Amritsar is known for the food delights. If in this city any other cuisine can leave its impression, it is remarkable. At last my search for authentic Kashmiri cuisine ended at Kashmiri Wazawan in Amritsar owned and operated by ...
Indian Accent: Delhi’s Finest
[Rated: 5/5] As I enter The Manor, the boutique hotel at the posh Friends’ Colony in Delhi, I get a palpable feeling of excitement. I am here to meet Chef Manish Mehrotra, the undisputed king of modern Indian food and have ...
Let’s acknowledge. Food blogging doesn’t make money on its own. As a food blogger, one spends on transportation, pays for more than required portions of dishes so that one can ‘taste’ and give a confident judgement with further investments on fancy cameras, reading books, journals and managing a website, which if not on free space like blogger, may cost a bomb. Expenses also include renewing the site domain every year, without taking into account the time and cost of health while eating out big-oily meals.
There are perks too. One gets invited to the new launches, city events and may be offered discounts while visiting with family or friends. At times a cab is also offered for invited reviews. Some bloggers may accept advertisement which at best can offset the cost of managing the website, but no way helps commercially to sustain a lifestyle.
Given such constraints, I see few bloggers making restaurants as clients in guise of social marketing. They start managing their facebook pages, organise small events to promote clients, and start spreading positive words in what-ever forum possible. Though I understand that everyone has full right to earn for himself, but it is an absolute conflict of interest.
Can that blogger ever write a true account? Is he not cheating his readers? Should there not be a disclaimer that the write-up is an advertorial?
But then why single out bloggers, everyone in food business everyone seems to be doing the same. Newspaper wants advertisements, websites have to earn revenue and TV show needs sponsors. Still they write about restaurants, publish food guide and gives awards to the best restaurants. If there are enough reasons for these awards to be rigged, then why should an individual looking for candid feedback believe them? Probably, not many of us take them seriously and hence word-of-mouth still remains the most trustworthy source.
Indianfoodfreak.com came as a website providing an alternate to word of mouth with a much wider reach. We are group of professionals with sufficient alternate source of income. Though we are also struggling to find out a revenue stream but we will not compromise on the basic premise of this site to exist.
Hope you enjoy and appreciate the work gone behind. If you want to contribute or just want to send your views, suggestions and thoughts, write to us at firstname.lastname@example.org
- Pawan Soni
An ardent foodie and a WSET Level -II certified mixologist, who loves to eat anything under the sun. His profession helps him to travel the length and breadth of the globe, feeding his hobbies including traveling. It helped him appreciate different cuisines and their cooking methods. His first thought when visiting a new location is to find out the best places to eat and hunting down the local delicacies of the area. Besides writing restaurant reviews for various magazines and food blogs, he is the founder member of Indian Food Freak. Pawan is a Post Graduate in Management and works with a MNC. He can be reached at email@example.com
Search within Indian Food Freak
- Goa Portuguesa-Matunga, Mumbai : Desire to Diva — The Goa Portuguesa Cookbook
- Mm! Maroosh at Carter Road, Bandra, Mumbai : Maroosh our tastebuds !
- Treehouse Club & Resorts, Bhiwadi: Weekend Getaway
- Deena Meat Shop, Gurgaon: Hearty Delicious Food
- Farzi Cafe, Cyber Hub, Gurgaon: Farzi is the New Authentic
- Sunil on Amritsar
- Tehnaz Hathi on Goa Portuguesa-Matunga, Mumbai : Desire to Diva — The Goa Portuguesa Cookbook
- Abhi Roy on Food in First Class A/C at Mumbai Rajdhani Express: A Foodie’s Delight
- Pawan Soni on Treehouse Club & Resorts, Bhiwadi: Weekend Getaway
- varun Saklani on Treehouse Club & Resorts, Bhiwadi: Weekend Getaway
Tags2. Excellent 3. Very Good 4. Good 5. Above Average 6. Average 7. Below Average Aalok Wadhwa Aman Kapoor Amit Uppal Anonymous Reviews Aparna Jha Bangalore Breads Central and East Delhi/ Noida/ Ghaziabad Chicken Columns Dessert Family Family Favourites Fish Gagandeep Grover Gurgaon IFF Contributor Indian Invited Reviews Jenifer Petigara Mistry Kerala Lavina Kharkwal Mona Malik Mumbai Mutton Non Vegetarian North and West Delhi Other Locations Pawan Soni Press Releases Recipes RK Geetha Rohini Ghosh South Delhi Suezelle D'Costa Suprio Bose Traditional Travel Vegetarian
- Food in First Class A/C at Mumbai Rajdhani Express: A Foodie’s Delight
- Foodie experience on August Kranti Express A/c First Class: Good stuff!
- Haleem at Jama Masjid, Delhi
- Culture Gully, Kingdom of Dreams, Gurgaon
- Farzi Cafe, Cyber Hub, Gurgaon: Farzi is the New Authentic
- KFC Fiery Grilled Chicken
- Food on-board Trivandrum Rajdhani A/c First Class: A National Disgrace
- Leaping Caravan, Gurgaon: Homely Food at Honest Pricing